Samantha Knoll is the founder and creative force behind Willoak Homes — a boutique interior design and build company rooted in thoughtful detail, refined warmth, and intentional living.​

 

With a background in real estate and a deep understanding of how homes function both emotionally and financially, Samantha approaches every project with a unique perspective: design that feels beautiful today and valuable tomorrow. Her work is inspired by modern organic interiors, timeless European influence, and the layered charm of vintage pieces that tell a story.

 

Known for her meticulous eye and calm, collaborative approach, Samantha guides clients from initial concept through construction with clarity and confidence. Whether selecting cabinetry finishes, refining architectural details, or reimagining entire floor plans, she believes the magic lives in the details - the plaster hood, the perfectly scaled lighting, the warmth of the right paint tone.

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Above all, Samantha designs homes that feel deeply personal. Spaces that are elevated but livable. Curated yet comfortable. Homes that reflect the people who live in them.

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Because great design isn’t just about how a home looks - it’s about how it feels when you walk through the door.